USA Today discovered today that musicians are using the humble USB drive to distribute their music. Matchbox Twenty's new album, "Exile on Mainstream," is being sold on a USB bracelet via Best Buy.
But before you think the labels were catching up with technology, hear the price: $35.
Naturally, the drive contains some "extras," including two videos, one of which you can watch here for free.
USAT quotes the band as saying they stole the idea from Willie Nelson, who sells a similar device (left) at his shows. Willie's USB contains a downloaded version of that night's gig. More here.

Listen, folks! Avoid those USB sticks! Simply do NOT buy them! Hopefully, they'll go the SAME way the mini-disc or the lazer disc did. $35? That OPENS the doors to UBS bootleggers!
In other words: they didn't fly, NO ONE wanted them. CD's are a much better way to record, purchase and hang on to your treasured music. I have CD's I got like over twenty years ago and they still play PERFECTLY! Who's with me on this?
Posted by: Bubba | March 28, 2011 at 05:00 PM
I am with you Bub,
FK YEAH!!!
If it aint broke, why fix it?
I bought a 400 CD player, and it works fine.
USB?......they'll go the SAME way the mini-disc or the lazer disc did, the way the cassette did, the 8track did, the 33RPM did, the 78 RPM did.....
Posted by: ROCKER | March 28, 2011 at 05:34 PM
we're all just gonna turn into robots with input devices for immediate download via wifi... or gamma rays... or something. immediate input into brain. "...we are programmed to receive..."
Posted by: fiddler | March 29, 2011 at 11:26 AM