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August 19, 2008

ABBA fans: You can dance, you can jive...

Universal is re-releasing "Mamma Mia!" next week in a special "sing-along edition." Details in the press release after the jump. The theater(s) in town offering this extra-special musical experience will be announced later this week.

STARTING AUGUST 29, SELECT THEATERS NATIONWIDE TO SHOW SPECIAL SING-ALONG EDITION OF SMASH HIT MAMMA MIA!

Universal City, CA, August 19, 2008 — Due to overwhelming demand, Universal Pictures announced today that it will release a special sing-along edition of its worldwide smash hit movie musical Mamma Mia! in selected theaters nationwide, starting Friday, August 29, for a limited time. The movie phenomenon, based on the songs of iconic supergroup ABBA, has earned more than $320 million at the worldwide box office.

Audiences at these specially selected theaters are invited to bring friends and family to experience the smash hit movie musical in a whole new way by singing along to the songs they love. Mamma Mia!: The Sing-Along Edition will feature the lyrics to every musical number on the screen, and you are invited to sing and dance along. Join in on all your familiar favorites like “Dancing Queen,” “S.O.S.,” “Money, Money, Money,” “Take a Chance on Me,” “Lay All Your Love on Me,” “Voulez-Vous” and all the others from the film!

Details on theaters and showtimes that will feature Mamma Mia!: The Sing-Along Edition will be coming soon. For the latest news, please visit www.mammamiamovie.com or your favorite ticketing site to make a destination visit to join in on the celebration.

Since its release in early July, Mamma Mia! has turned into an unprecedented worldwide phenomenon, breaking records across the world as the biggest opening of a musical in history. It has already become the fastest movie musical to reach $100 million at the U.S. box office and is now the highest grossing film of 2008 in the U.K., Austria, Greece, Hungary, Norway and Sweden. Within the next two weeks, the Meryl Streep and Pierce Brosnan-led musical romantic comedy will become the most successful film Universal has ever released in the U.K. The film still has more than 35 territories in which to open.

The music of the film has proved as much a draw as the film itself and brought resurgence to the world’s favorite ABBA songs. Currently, the Mamma Mia! soundtrack is the No. 1 album on Billboard’s Top 200 album chart. It is also the No. 1 album overall in Canada, Australia, Switzerland, Finland and Hungary.

Mamma Mia!: The Sing-Along Edition arrives in select theaters across the country on August 29, 2008.

Comments

Now, that's what I call torture!

No, torture in "The Women" out in September.

Is that David Spade and Gary Oldman as Bjorn and the other Bjorn in the video?

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